Lines & Letters

Award-Winning Newsletter of NEO STC


A New Book from Local Author Tabaczynski

A gridiron MBA? Jim Tabaczynski is a marketing communication and public relations strategist who asks this question in relation to his book Hard Hitting Lessons. The book “lets you see how much you can learn about business from football” as explained at the Hard Hitting Lessons site. Tabaczynski is with JPT Group and goes on to say … Continue reading…

Exercises in Media Writing (Book Review)

“Just right” were the words that came to mind when reviewing Exercises in Media Writing. As a companion to Dynamics of Media Writing, what we see in Exercises in Media Writing appears to be an effective mix of useful and interesting materials. With fourteen major areas of interest, Exercises in Media Writing covers a wide and appropriate array of topics including … Continue reading…

2019 STC Summit

The 2019 STC Summit is in Denver this year, May 5-8. The full schedule is available here: https://summit.stc.org/schedule/. You can view it in a PDF grid, or as a list. There are 80+ sessions and 12 workshops, plus: Opening Keynote by Peter Morville, information architecture expert and co-author of the O’Reilly “Polar Bear” books: https://summit.stc.org/keynote-speaker/ … Continue reading…

Survey of SMEs Yields Improved Search Metadata

Patrick Files, an Information Developer at Rockwell Automation, described how teamwork with SMEs and a survey produced improved HMTL search methods. Files, a NEO STC member who creates and maintains online help for software products at Rockwell, was the guest presenter at the February meeting, titled “Mining for Metadata with Survey Monkey”. After making the … Continue reading…

Tapping into the Creative Mind: The Science Behind Generating Ideas

Recently, Jennifer Yaros presented a mini-webinar on Tapping into the Creative Mind: The Science Behind Generating Ideas. Jennifer is the founder and Chief Creativity Officer at BrainSpark, a program that consults with businesses to help them foster creativity and innovation. In this mini-webinar, Jennifer explains the difference between creativity and art, saying “creativity is about … Continue reading…

Seriousness and Play Collide at the January NEO STC Meeting

Building LEGO structures isn’t just for entertainment purposes anymore – you can use them to encourage team communication and problem solving too! Heidi Spangler, owner of Backwards Bicycling, LLC and certified LEGO Serious Play facilitator, led attendees in exploring their creative sides by providing topics to illustrate and discuss using LEGO Blocks. Building with LEGO … Continue reading…

Happy New Year!

NEO STC wishes you and yours a wonderful new year. Did you set any resolutions? I did the obligatory “be healthier” resolution which means hitting my Fitbit step goal and water intake goal everyday. Speaking of resolutions, make sure you check out the President’s Column written by Bob Young. He talks about upcoming events and … Continue reading…

A New Book from Local Author Yaros

A new book entitled “Conditioning Your Mind to Fuel Creativity”—written to unleash readers’ minds and empower them to think differently while imagining new ideas—is now available for purchase at http://www.brainspark-creativity.com/book and on Amazon.com. “Conditioning Your Mind” shatters preconceived notions about what creativity is and means, explaining that it is not a talent only some people are born with, but instead … Continue reading…

Upcoming Trends in Education (What We Could See in 2019)

The Horizon Report continues to provide, as it has for over a decade, ideas about higher education developments, trends, and challenges. Published by EDUCAUSE and the New Media Consortium, the report identifies what is “likely to have an impact” on learning and teaching.   See https://library.educause.edu/resources/2018/8/2018-nmc-horizon-report for the full report.  See Students of the Future for a … Continue reading…

The Paper It’s Written On (Book Review)

The Paper It’s Written On fills the particular needs of an independent editor.  Authors Karin Cather and Dick Margulis ably tackle their subject matter with Cather being a former litigator and freelance editor working with academic works, memoirs, police procedurals, science fiction, thrillers, true crime, and fantasy (wow!). Margulis is an editor and book designer with … Continue reading…