Lines & Letters

Award-Winning Newsletter of NEO STC


AI is Another Revolutionary Change for Societal Adjustment

Google Cloud director Peter Scocimara provided an intriguing, thought-provoking presentation on “The Fourth Industrial Revolution – Preparing for an AI World” at the April NEO STC monthly meeting. Scocimara intertwined cultural and societal ramifications with the sweeping changes that smart machines bring forth today. “60% of kids born today will do jobs that do not … Continue reading…

Our Lynn Nickels Honored as Associate Fellow

“For consistent contributions to the Northeast Ohio Chapter (NEO STC), unwavering loyalty to the Society and its members, and promoting the technical communication profession through teaching and writing.” These are the reasons why Lynn Nickels has achieved the rank of STC Associate Fellow as stated at https://www.stc.org/notebook/2019/03/18/introducing-the-2019-class-of-stc-fellows-and-associate-fellows/. Join us in sincerely congratulating wonderful Lynn on … Continue reading…

BrightTalk Webinars

Have you watched a webinar through BrightTalk yet? They have hundreds of one-hour webinars available for you to watch on demand, and they are all free! You do need to register for a BrightTalk account to access the content, but it’s easy to manage your subscription and they don’t send spam emails. General topics on … Continue reading…

Hiring and Training Innovative Leaders

Many companies claim to be forward-thinking and innovative, but are they really? As we head into the fourth industrial revolution, developing a creative and innovative culture is necessary for a company to survive as we head into the fourth industrial revolution, and company culture starts with the leadership team. If the leadership team values and … Continue reading…

University of Akron’s Technical Report Writing Classes Attend AI Webinar with STC’s Technical Communication Professionals

Associate Professor Kelly Webb Bronstrup’s engineering and engineering technology students are learning the value of how technical communication and engineering fields are intertwined by experiencing out of classroom educational real-world opportunities such as joining in on the Sr. Director, Cloud Support, Google Cloud’s Peter “SCOTCH” Scocimara’s webinar Artificial Intelligence (AI) The Fourth Industrial Revolution on … Continue reading…

A New Book from Local Author Tabaczynski

A gridiron MBA? Jim Tabaczynski is a marketing communication and public relations strategist who asks this question in relation to his book Hard Hitting Lessons. The book “lets you see how much you can learn about business from football” as explained at the Hard Hitting Lessons site. Tabaczynski is with JPT Group and goes on to say … Continue reading…

Exercises in Media Writing (Book Review)

“Just right” were the words that came to mind when reviewing Exercises in Media Writing. As a companion to Dynamics of Media Writing, what we see in Exercises in Media Writing appears to be an effective mix of useful and interesting materials. With fourteen major areas of interest, Exercises in Media Writing covers a wide and appropriate array of topics including … Continue reading…

2019 STC Summit

The 2019 STC Summit is in Denver this year, May 5-8. The full schedule is available here: https://summit.stc.org/schedule/. You can view it in a PDF grid, or as a list. There are 80+ sessions and 12 workshops, plus: Opening Keynote by Peter Morville, information architecture expert and co-author of the O’Reilly “Polar Bear” books: https://summit.stc.org/keynote-speaker/ … Continue reading…

Survey of SMEs Yields Improved Search Metadata

Patrick Files, an Information Developer at Rockwell Automation, described how teamwork with SMEs and a survey produced improved HMTL search methods. Files, a NEO STC member who creates and maintains online help for software products at Rockwell, was the guest presenter at the February meeting, titled “Mining for Metadata with Survey Monkey”. After making the … Continue reading…

Tapping into the Creative Mind: The Science Behind Generating Ideas

Recently, Jennifer Yaros presented a mini-webinar on Tapping into the Creative Mind: The Science Behind Generating Ideas. Jennifer is the founder and Chief Creativity Officer at BrainSpark, a program that consults with businesses to help them foster creativity and innovation. In this mini-webinar, Jennifer explains the difference between creativity and art, saying “creativity is about … Continue reading…

Seriousness and Play Collide at the January NEO STC Meeting

Building LEGO structures isn’t just for entertainment purposes anymore – you can use them to encourage team communication and problem solving too! Heidi Spangler, owner of Backwards Bicycling, LLC and certified LEGO Serious Play facilitator, led attendees in exploring their creative sides by providing topics to illustrate and discuss using LEGO Blocks. Building with LEGO … Continue reading…

Happy New Year!

NEO STC wishes you and yours a wonderful new year. Did you set any resolutions? I did the obligatory “be healthier” resolution which means hitting my Fitbit step goal and water intake goal everyday. Speaking of resolutions, make sure you check out the President’s Column written by Bob Young. He talks about upcoming events and … Continue reading…